Imire was founded in 1952 by Norman and Gilly Travers. Originally cattle ranchers and farmers, the Travers also had a great passion for wildlife and conservation, which led to the establishment of Imire as a wildlife sanctuary.

In 1987, 250 black rhino were removed from the Zambezi Valley due to a distressing rise in illegal rhino poaching. These rhino were relocated to private conservancies for safety. Imire was granted custodianship of seven orphaned calves and became an intensive black rhino breeding station. To date Imire has successfully released 11 rhino into the wild. The Black Rhino Breeding Programme is world-renowned, helping to protect Zimbabwe’s heritage with the successful re-introduction of this incredible endangered animal back into the wild.

Sadly, Norman and Gilly, his conservation partner and wife of over 50 years, both passed away in 2010. Unsurprisingly, their passion for wildlife and hospitality rubbed off on their children, and the park is still run by the Travers family, who work with Norman’s integrity and enthusiasm to this day.

Situated just 1 ½ hours drive from Harare, Imire is a world away from the hustle and bustle of the city. Sable Lodge at Imire is an ideal place to enjoy unsurpassed game viewing, great food, friendly staff and a relaxed atmosphere, whilst also contributing to an important conservation cause.